Picture 1 of 1

Stock photo
Stock photo
The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns - Picture 1 of 1

The Marketing Revolution in Politics: What Recent U.S. Presidential Campaigns Can Teach Us About Effective Marketing by Bruce I. Newman (Hardback, 2016)

Be the first towrite a review.
  • simplybestprices-10to20dayshipping (470756)
  • 98.1% positive Feedback
Price:
AU $132.00
Free postage
Estimated delivery Fri, 31 May - Thu, 27 Jun
Returns:
60-day returns. Buyer pays for return postage.
Condition:
Brand new
The challenges facing a presidential campaign may be unique to the political arena, but the creative solutions are not. The Marketing Revolution in Politics shows how recent US presidential campaigns have adopted the latest marketing techniques and how organizations in the for-profit and non-profit sectors can benefit from their example.