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Art of Choosing by Sheena Iyengar (2011, Trade Paperback)

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About this product

Product Identifiers

PublisherGrand Central Publishing

ISBN-100446504114

ISBN-139780446504119

eBay Product ID (ePID)73094723

Product Key Features

Book TitleArt of Choosing

Number of Pages368 Pages

LanguageEnglish

Publication Year2011

TopicConsumer Behavior, Decision-Making & Problem Solving, General

IllustratorYes

GenreEducation, Psychology, Business & Economics

AuthorSheena Iyengar

FormatTrade Paperback

Dimensions

Item Height1 in

Item Weight11.1 Oz

Item Length8 in

Item Width5.1 in

Additional Product Features

Intended AudienceTrade

ReviewsSheena Iyengar's work on choice and how our minds deal with it has been groundbreaking, repeatedly surprising, and enormously important. She is someone we need to listen to.

TitleLeadingThe

Dewey Edition22

Dewey Decimal153.8/3

SynopsisEvery day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use The Art of Choosing as your companion and guide for the many challenges ahead., Every day we make choices. Coke or Pepsi? Save or spend? Stay or go? Whether mundane or life-altering, these choices define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture? Why do we sometimes choose against our best interests? How much control do we really have over what we choose? Sheena Iyengar's award-winning research reveals that the answers are surprising and profound. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use THE ART OF CHOOSING as your companion and guide for the many challenges ahead.

LC Classification NumberBF611.I94 2011