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Avon Anew Ultimate Age Repair Day Cream is a rich and creamy face cream. I am 43 and have dry skin. I like the texture of this face cream for my dry skin. My face feels smooth and moisturized after applying. It has spf sun protection which is important. I have tried other creams with spf that have irritated my skin and this one does not burn or tingle. The best thing I can say about this moisturizer is once applied it does not dry tacky. It leaves the skin smooth which makes applying foundation easier and more even. I have tried many face creams and so far this is my favorite.
The Anew Ultimate line are great quality products. The day cream would be best for women in dryer climates. I will probably only use during the winter where the furnace dries out my skin. It leaves a shine on my face that I blot with a tissue before putting on my base makeup. Then with some powder, you can't tell the difference. Together with the night cream, which I Love, it gives my skin a more youthful look.
I notice a difference in tone and clarity on my skin. I don't really care for the smell, but, the cream works really well. I bought it as a moisturizer and to lift my skin's dullness and it really has made my skin look more alive and refreshed, supple and hydrated. I don't have fine lines yet, but, I can see how "picked up" my skin looks.
This is a very creamy moiturizer. I apply it before I go outside to take a long walk during the day. It has an spf 25 so it's good as a sunsceen too. I have sensitive skin and I've been using this product for a few years and have had positve results. I use a different, lighter moisturizer for under makeup.
The reason I purchased this product is that it's affordable and seems to work well with my skin. I have been using this product for several years. What I don't like about it is that it leaves a little bit of oily type film on your skin at first, after a short bit of time, it does absorb into the skin. It is for 50+ years and age repair type cream. Over all it works well for me and I will continue to purchase this product.
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