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Relationship Marketing: Text and Cases (CIM Professional Develop - Picture 1 of 1

Relationship Marketing by Helen Peck, Moira Clark, Martin Christopher, Adrian Payne (Hardcover, 1999)

The_Book_Fountain (183955)

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Price:

AU $32.36

+ $5.49 postage

Estimated delivery Thu, 19 Jun - Mon, 7 Jul

Returns:

30-day returns. Buyer pays for return postage. If you use an eBay postage label, it will be deducted from your refund amount.

Condition:

Good

Binding: Hardcover Language: english. Will be clean, not soiled or stained. Publisher: Routledge ISBN 13: 9780750636261. Books will be free of page markings.

About this product

Product Information

Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies. Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.