The Power of the 2 x 2 Matrix: Using 2 x 2 Thinking to Solve Business Problems and Make Better Decisions by Phil Hood, Alex Lowy (Paperback, 2010)

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He is the cofounder and past president of Digital 4Sight, a global technology think tank and strategy consulting firm with headquarters in Toronto, Canada. For two years he was chief executive officer of Digital 4Sight.

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Product Information

By studying the work of hundreds of the most original and effective business minds, the authors present a common architecture that illuminates exceptional analysis and creative performance. 2 x 2 Thinking is characterized by a fundamental appreciation for the dynamic and complex nature of business. The best strategists go out of their way to tackle dilemmas rather than merely solve problems. They use opposition, creative tension, iteration and transcendence to get to the heart of issues and involve critical others in finding the best solutions. The authors demonstrate how to apply the 2 x 2 approach to a wide range of important business challenges.

Product Identifiers

PublisherJohn Wiley & Sons Inc
ISBN-139781118008799
eBay Product ID (ePID)95870987

Product Key Features

Number of Pages346 Pages
Publication NameThe Power of the 2 x 2 Matrix: Using 2 x 2 Thinking to Solve Business Problems and Make Better Decisions
LanguageEnglish
SubjectBusiness
Publication Year2010
TypeTextbook
AuthorPhil Hood, Alex Lowy
FormatPaperback

Dimensions

Item Height239 mm
Item Weight682 g
Item Width193 mm

Additional Product Features

Country/Region of ManufactureUnited States
Title_AuthorAlex Lowy, Phil Hood

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