Service Management : Strategy and Leadership in Service Business by Richard Normann (2001, Trade Paperback)

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The New Economic Equation 24. In particular, this edition looks at the role of technology in services as well as - more generally -the role of services in society. Of great value to managers and academics involved in the service industry this practical book, which has been translated into eight languages, will stimulate people to analyse and act on their situations.

About this product

Product Identifiers

PublisherWiley & Sons, Incorporated, John
ISBN-100471494399
ISBN-139780471494393
eBay Product ID (ePID)96063013

Product Key Features

Number of Pages256 Pages
LanguageEnglish
Publication NameService Management : Strategy and Leadership in Service Business
Publication Year2001
SubjectIndustries / Service, Management
FeaturesRevised
TypeTextbook
AuthorRichard Normann
Subject AreaBusiness & Economics
FormatTrade Paperback

Dimensions

Item Height0.7 in
Item Weight15 Oz
Item Length9.1 in
Item Width6 in

Additional Product Features

Edition Number3
Intended AudienceScholarly & Professional

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