A comprehensive guide to the world of mergers and acquisitions Why do so many M&A transactions fail? And what drives the success of those deals that are consummated? Robert Bruner explains that M&A can be understood as a response by managers to forces of turbulence in their environment. Despite the material failure rates of mergers and acquisitions, those pulling the trigger on key strategic decisions can make them work if they spend great care and rigor in the development of their M&A deals. By addressing the key factors of M&A success and failure, Applied Mergers and Acquisitions can help readers do this. Written by one of the foremost thinkers and educators in the field, this invaluable resource teaches readers the art and science of M&A valuation, deal negotiation, and bargaining, and provides a framework for considering tradeoffs in an effort to optimize the value of any M&A deal.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9780471395348
eBay Product ID (ePID)
94735392
Product Key Features
Author
Robert F. Bruner
Publication Name
Applied Mergers and Acquisitions: University Edition
Format
Paperback
Language
English
Subject
Business
Publication Year
2004
Type
Textbook
Number of Pages
1056 Pages
Dimensions
Item Height
254mm
Item Width
178mm
Item Weight
1895g
Additional Product Features
Title_Author
Robert F. Bruner
Series Title
Wiley Finance
Country/Region of Manufacture
United States
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