CURRENTLY SOLD OUT

Communications for Volunteers: Low-Cost Strategies for Community Groups by Merrington Louise (Paperback, 2017)

Reach your supporters and build your community. What makes an engaging website? How many social networks do you really need to be on? Are flyers and posters a thing of the past? And why do you even need to market your organisation in the first place? With Communications for Volunteers, you'll discover the answers to these questions and more. Dr Louise Merrington draws on her experience as a communications consultant, journalist, author and facilitator to provide simple, low-cost ways for community groups to improve their communications and reach their target audiences. In this book you'll find: A step-by-step guide to developing a communications strategy An introduction to design and multimedia - websites, photography, graphics and more Easy tips for improving your writing and media skills A breakdown of all the major social media platforms, their advantages and disadvantages An overview of email lists and other useful tools such as surveys, petitions and crowdfunding Advice on when to seek professional assistance Filled with real-life case studies from community groups, comprehensive templates and flowcharts, and practical hands-on guidance, Communications for Volunteers gives you the skills you need to approach communications and marketing with confidence.

Author
Merrington Louise
Publication Name
Communications for Volunteers: Low-Cost Strategies for Community Groups
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2017
Type
Textbook
Number of Pages
256 Pages

Best Selling in School Textbooks & Study Guides

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best Selling in School Textbooks & Study Guides

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Save on School Textbooks & Study Guides