For undergraduate courses in business communication. Develops Business Students' Professional Communication Skills Following in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another revolutionary change: the rise of mobile communication. In this edition of Bovee and Thill's Excellence in Business Communication, the most significant and recent technology-related changes affecting the business world are thoroughly discussed. Not to be forgotten, the text continues to emphasise fundamental skills and principles, including the importance of writing, listening, presenting, and other components of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence in Business Communication is the premier text for honing and developing business students' essential communication skills.
Product Identifiers
Publisher
Pearson Education Limited
ISBN-13
9781292156651
eBay Product ID (ePID)
221994135
Product Key Features
Author
John Thill, Courtland Bovee
Publication Name
Excellence in Business Communication, Global Edition