Google Analytics Breakthrough: From Zero to Business Impact by Feras Alhlou, Eric Fettman, Shiraz Asif (Hardcover, 2016)

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By Feras Alhlou, Shiraz Asif, Eric Fettman. FERAS ALHLOU is co-founder and Principal Consultant at E-Nor (founded in 2003). SHIRAZ ASIF is co-founder and Vice President of Analytics at E-Nor. ERIC FETTMAN is a founder of E-Nor Analytics University and an analytics trainer at E-Nor.