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This product does'nt lather up like shampoo because it does'nt contain any sulfates, that makes it more gentle on your hair. You need to use a bit more of it than traditional shampoo and if you wash your hair everyday it might not be good value for you. It was very gentle on my hair and I like using it, I did'nt really notice my hair colour fade any less than it does with other sulphate free cleansers. I still use a bit of regular conditioner on the ends of my hair as it's very dry and this does'nt condition my hair quite enough.
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