A digital entrepreneur t only needs to create a product of value to users, but also needs to learn to promote, sell, and stand behind the product. This book explores the role of digital marketing and getting one's product ticed in a competitive market. Digital marketing is the process of using search engines, social media, and mobile devices as part of a strategy to attract and retain customers. This book presents a variety of digital marketing techniques that can help make a name for one's app, game, blog, or website. Ideas include starting a company page on Facebook, using search engines to target customers, or microblogging on Twitter. With some creativity and kw-how, teens will be on their way to marketing their digital products successfully.
Product Identifiers
Publisher
Rosen Publishing Group
ISBN-10
1448869285
ISBN-13
9781448869282
eBay Product ID (ePID)
189342447
Product Key Features
Author
Suzanne Weinick
Format
Library Binding,PAPER over Boards, Hardcover
Language
English
Subject
Young Adult General Interest & Leisure
Additional Product Features
Series Title
Digital Entrepreneurship in the Age of Apps, the Web, and Mobile Devices
Content Note
Colour Illustrations
Date of Publication
15/07/2012
Imprint
Rosen Publishing Group
Country of Publication
United States
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