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Investor Marketing: Aktionare Erfolgreich Gewinnen, Investoren Langfristig Binden, Boersenkurse Nachhaltig Steigern by Markus B Hofer, Bernhard Ebel (Hardcover, 2003)

About this product

About this product

Product Information

Investor Marketing ist mehr als Investor Relations. Dieses Buch beschreibt Grundlagen, Zielgruppen, die Erarbeitung einer Strategie und deren Umsetzung. Mit vielen praktischen Beispielen. Ein nutzlicher Leitfaden vor allem fur Finanzmanager sowie Investor- und Public-Relations-Manager.

Product Identifiers

Publisher
Gabler Verlag
ISBN-13
9783409121996
eBay Product ID (ePID)
190265493

Product Key Features

Author
Markus B Hofer, Bernhard Ebel
Publication Name
Investor Marketing: Aktionare Erfolgreich Gewinnen, Investoren Langfristig Binden, Boersenkurse Nachhaltig Steigern
Format
Hardcover
Language
German
Subject
Management, Marketing, Business
Publication Year
2003
Type
Textbook
Number of Pages
284 Pages

Dimensions

Item Height
244mm
Item Width
170mm
Item Weight
658g

Additional Product Features

Editor
Bernhard Ebel, Markus B Hofer
Country/Region of Manufacture
Germany

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