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Irresistible! Markets, Models, and Meta-Value in Consumer Electronics (paperback) by George Bailey, Hagen Wenzek (Paperback, 2010)

About this product

About this product

Product Information

In this book, two world-renowned consultants preview the industry's future-from online gaming to telehealthcare, and beyond. Next, they present a powerful new blueprint, offering indispensable guidance on everything from technology platforms to user interface design, branding to channel strategies. You'll discover how to uncover new sources of value, design better models for doing business, and fuel growth by reaching new geographical markets.

Product Identifiers

Publisher
Pearson Education (US)
ISBN-13
9780137055999
eBay Product ID (ePID)
103948114

Product Key Features

Book Title
Irresistible! Markets, Models, and Meta-Value in Consumer Electronics (Paperback)
Author
George Bailey, HAGEN Wenzek
Format
Paperback
Language
English
Topic
Management, Business
Publication Year
2010
Type
Textbook
Number of Pages
272 Pages

Dimensions

Item Height
10mm
Item Width
10mm
Item Weight
340g

Additional Product Features

Title_Author
George Bailey, HAGEN Wenzek
Series Title
Ibm Press
Country/Region of Manufacture
United States

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