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Kernkompetenz Im Vertrieb: Ein Ressourcenorientierter Strategieansatz by Deutscher Universitatsverlag (Paperback / softback, 1998)

About this product

About this product

Product Information

Steffen Riess zeigt, auf welche Weise Kernkompetenzen im Vertrieb erarbeitet werden konnen, und vermittelt Einblicke in Fragen der Imagebildung, des Relationship-Marketing und der Mitarbeitermotivation.

Product Identifiers

Publisher
Deutscher Universitatsverlag
ISBN-10
3824466511
ISBN-13
9783824466511
eBay Product ID (ePID)
190524777

Product Key Features

Format
Trade Paperback (US) ,Unsewn / Adhesive Bound, Paperback
Language
German & German
Subject
Economics: Professional & General

Dimensions

Weight
476g
Height
210mm
Width
148mm

Additional Product Features

Spine
21mm
Series Title
Gabler Edition Wissenschaft
Content Note
Black & White Illustrations, Colour Illustrations, Black & White Tables, Bibliography
Author Biography
Dr. Steffen Riess war Projektleiter Mercedes-Benz Autohaus der Zukunft bei der Daimler-Benz AG in Stuttgart-Mohringen und ist derzeit Mitglied der Geschaftsleitung des Autohauses Riess-Geiselmann in Tuttlingen/Rottweil.
Date of Publication
15/06/1998
Imprint
Deutscher Universitatsverlag
Country of Publication
United States
Genre
Economics: Professional & General

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