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Leveraging Knowledge Assets: Success Factors of External Technology Commercialization by Ulrich Lichtenthaler (Paperback, 2006)

About this product

About this product

Product Information

Ulrich Lichtenthaler analyzes the main challenges of externally leveraging technology with a focus on strategy, process, organization, culture and reputation. On this basis he investigates the management and performance of external technology commercialization in more than 150 European firms. He presents a detailed benchmarking analysis and empirically identifies success factors for the management of external technology exploitation.

Product Identifiers

Publisher
Deutscher Universitats-Verlag
ISBN-13
9783835004566
eBay Product ID (ePID)
114767011

Product Key Features

Author
Ulrich Lichtenthaler
Publication Name
Leveraging Knowledge ASSETS: Success Factors of External Technology Commercialization
Format
Paperback
Language
English
Subject
Management
Publication Year
2006
Type
Textbook
Number of Pages
358 Pages

Dimensions

Item Height
210mm
Item Width
148mm
Volume
53
Item Weight
470g

Additional Product Features

Title_Author
Ulrich Lichtenthaler
Series Title
Betriebswirtschaftslehre Fur Technologie Und Innovation
Country/Region of Manufacture
Germany

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