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Managerial Economics by Mark Hirschey, Eric Bentzen (Paperback, 2016)

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Product Information

The economic concepts presented in Managerial Economics show you how to use common sense to understand business and solve managerial problems. This innovative text helps you sharpen your economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model ' a process that shows how management integrates accounting, finance, marketing, personnel and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations.

Product Identifiers

Publisher
Cengage Learning Emea
ISBN-13
9781473709263
eBay Product ID (ePID)
221880155

Product Key Features

Author
Mark Hirschey, Eric Bentzen
Publication Name
Managerial Economics
Format
Paperback
Language
English
Subject
Economics
Publication Year
2016
Type
Textbook
Number of Pages
832 Pages

Dimensions

Item Height
254mm
Item Width
206mm
Item Weight
1475g

Additional Product Features

Title_Author
Mark Hirschey, Eric Bentzen
Country/Region of Manufacture
United Kingdom

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Managerial Economics by Mark Hirschey, Eric Bentzen (Paperback, 2016)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

The Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by Adam Grubb, Annie Raser-Rowland (2012, Paperback)

Australian Native Bee Book: Keeping Stingless Bee Hives for Pets, Pollination and Sugarbag Honey by Tim Heard (Paperback, 2015)

The Falsification of History: Our Distorted Reality by John Hamer (Paperback, 2013)

In-Basket Case Studies by Guy Adamson (Paperback, 1986)

Permaculture: A Designer's Manual by Bill Mollison (Hardcover, 1988)

Botanical Field Guide by Stefan Mager (Fold-out book or chart, 2021)

A guide to the Project Management Body of Knowledge (PMBOK guide) and the Standard for project management by Project Management Institute (Paperback, 2021)

Save on Adult Learning & University

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