Many organizations now understand the gap between their current analytical capabilities and where they need to be. Far fewer organizations know how to overcome that gap, monetize analytics, and fully capitalize on Big Data. Modern Analytics Methodologies helps you customize a complete roadmap for implementing analytics that supports your strategy, aligns with your culture, and is unique for your organization. Drawing on work with dozens of leading enterprises, Michele Chambers and Thomas Dinsmore describe high-value applications from many industries, and help you systematically identify and deliver on your company's best opportunities. Writing for both professionals and students, they show how to: Leverage the convergence of macro trends ranging from flattening and green to Big Data and machine learning Go beyond the Analytics Maturity Model: power your unique business strategy with an equally focused analytics strategy Link key business objectives with core characteristics of your organization, value chain, and stakeholders Take advantage of game changing opportunities before competitors do Effectively integrate the managerial and operational aspects of analytics Measure performance with dashboards, scorecards, visualization, simulation, and more Prioritize and score prospective analytics projects Identify Quick Wins you can implement while you're planning for the long-term Build an effective Analytic Program Office to make your roadmap persistent Update and revise your roadmap for new needs and technologies
Product Identifiers
Publisher
Pearson Education (US)
ISBN-13
9780133498585
eBay Product ID (ePID)
216883627
Product Key Features
Author
Thomas w Dinsmore, Michele Chambers
Publication Name
Modern Analytics Methodologies: Driving Business Value with Analytics