Practical Business Negotiation introduces university students to business negotiation as practiced in the globalized business world. There are no other textbooks that take on this topic in depth with non-native English speakers in mind. Current textbooks about negotiation tend to be dense, academic and less than practical in content. Many are demotivating to students who are not easily able to consume a few hundred pages of academic writing. This textbook takes a step by step approach, providing bite-sized presentations of negotiation concepts with practical exercises that include linguistic as well as negotiation content. Explanations are reinforced with practical questions and problem solving and recent examples drawn from a business world that includes much more than North America and Europe.
Product Identifiers
Publisher
Taylor & Francis Ltd
ISBN-13
9781138781481
eBay Product ID (ePID)
209253111
Product Key Features
Subject Area
Business Informatics
Author
William w. Baber, Chavi C-Y Fletcher-Chen
Publication Name
Practical Business Negotiation
Format
Paperback
Language
English
Publication Year
2015
Type
Textbook
Number of Pages
224 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
340g
Additional Product Features
Title_Author
William w. Baber, Chavi C-Y Fletcher-Chen
Country/Region of Manufacture
United Kingdom
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