Smoke and Mirrors takes a comprehensive and entertaining look at how charts, graphs and diagrams can be used to massage a message in business, research or government without fibbing outright. Using real examples from British and American newspapers, magazines, broadcasters and government ministries, it describes, explains and evaluates 57 different techniques of presenting information in a way that supports your angle. Each technique is given a PDQ (potential deceit quotient) as well as an STD (sore thumb discount). Droll and informative, Smoke and Mirrors is a perfect companion for: * anyone who produces charts and graphs at work * anyone who has them thrust upon them * anyone wanting to read between the lines The company report may never look the same again...'a provocative read for managers and spin-doctors alike...entertaining.' Management Today
Product Identifiers
Publisher
Bloomsbury Publishing PLC
ISBN-13
9780713679243
eBay Product ID (ePID)
95505293
Product Key Features
Author
Nicholas Strange
Publication Name
Smoke and Mirrors: How to Bend Facts and Figures to Your Advantage
Format
Paperback
Language
English
Subject
Mathematics, Business
Publication Year
2007
Type
Textbook
Number of Pages
208 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
444g
Additional Product Features
Title_Author
Nicholas Strange
Country/Region of Manufacture
United Kingdom
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