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Strategic Communication During Whole-System Change: Advice and Guidance for School District Leaders and PR Specialists by Patti L. Chance, Francis M. Duffy (Hardcover, 2007)
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Author: Patti L. Chance, Francis M. Duffy. A collection of essays written by school public relations practitioners and other change leaders who share their views is also included. Title: Strategic Communication During Whole-System Change.