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Strategy Maps: Converting Intangible Assets into Tangible Outcomes by David P. Norton, Robert S. Kaplan (Hardcover, 2004)

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Providing a visual "aha!". Author: David P. Norton, Robert S. Kaplan. Format: Hardback. Item Length: 160mm. Item Weight: 867g. Item Height: 241mm. Country/Region of Manufacture: US. Language: English.

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More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool--the strategy map --that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy--implementing it in a way that ensures sustained value creation--depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. The authors show how companies can use strategy maps to link those processes to desired outcomes; evaluate, measure, and improve the processes most critical to success; and target investments in human, informational, and organizational capital. Providing a visual aha! for executives everywhere who can't figure out why their strategy isn't working, Strategy Maps is a blueprint any organization can follow to align processes, people, and information technology for superior performance.

Product Identifiers

Publisher
Harvard Business Review Press
ISBN-13
9781591391340
eBay Product ID (ePID)
96023016

Product Key Features

Author
David P. Norton, Robert S. Kaplan
Publication Name
Strategy Maps: Converting Intangible ASSETS Into Tangible Outcomes
Format
Hardcover
Language
English
Subject
Business
Publication Year
2004
Type
Textbook
Number of Pages
480 Pages

Dimensions

Item Height
241mm
Item Width
160mm
Item Weight
867g

Additional Product Features

Title_Author
Robert S. Kaplan, David P. Norton
Country/Region of Manufacture
United States

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item 1 Strategy Maps: Converting Intangible Assets into Tangible Outcom
AU $28.12
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item 2 Strategy Maps by Kaplan, & Norton (HC/DJ, 2004) *Signed*
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item 3 David P. Norton Robert S. Kaplan Strategy Maps (Hardback)
AU $73.07
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item 4 Strategy Maps Converting Intangible Assets Into Tangible Outcome by Kaplan Rober
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item 5 Strategy Maps: Converting Intangible Assets into Tangible Outcomes
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Picture 1 of 1

Strategy Maps: Converting Intangible Assets into Tangible Outcomes by David P. Norton, Robert S. Kaplan (Hardcover, 2004)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Strategy Maps: Converting Intangible Assets into Tangible Outcom

item 2 Strategy Maps by Kaplan, & Norton (HC/DJ, 2004) Signed

item 3 David P. Norton Robert S. Kaplan Strategy Maps (Hardback)

item 4 Strategy Maps Converting Intangible Assets Into Tangible Outcome by Kaplan Rober

item 5 Strategy Maps: Converting Intangible Assets into Tangible Outcomes

Best Selling in Adult Learning & University

Eduqas GCSE (9-1) Religious Studies Route B: Catholic Christianity and Judaism by Deirdre Cleary, Andrew Barron, Joy White, Patrick Harrison (Paperback, 2017)

Polyvagal Exercises for Safety and Connection: 50 Client-Centered Practices by Deb Dana (Paperback, 2020)

Save on Adult Learning & University

Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by A

Netter Atlas of Human Anatomy: Classic Regional Approach

Michael Nehls The Indoctrinated Brain (Hardback) (US IMPORT)

Bill Perkins Die With Zero (Paperback)

Havard's Nursing Guide to Drugs

Nelson Senior Maths 11 Mathematics Essential Student Book with 1 Access Code for

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