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The Strategic Management of Innovation: A Sociological and Economic Theory by Jon Sundbo (Hardcover, 2001)

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Author: Jon Sundbo. Format: Hardback. Country/Region of Manufacture: GB. Condition: New. ISBN-10: 184064799X.

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This book deals with the complex social process of managing an innovative organization using strategy. Jon Sundbo presents an original sociology-based theory of innovation in firms which combines developments in markets and other environments with internal organizational processes. The fundamental concept of this theory is understanding innovation processes in the context of strategy. The author regards strategy as both an interpretation of environmental developments and an instrument for managing the innovation process. The book takes an evolutionary perspective and combines an out-in approach (the market situation determines innovations) with an in-out approach (internal organizational processes and entrepreneurship determine innovations). In both cases the implementation of strategy is closely studied and its role as a social process within the firm is emphasized. Significantly, the author combines economic and sociological factors and presents a series of models of the innovation process which are based on empirical studies. The book concludes with a model of macro-innovation factors. Presenting an original theory of innovation within a strategic paradigm, this book should be required reading for all students and academics of economics and business, as well as management consultants and those interested in industrial organizations.

Product Identifiers

Publisher
Edward Elgar Publishing Ltd
ISBN-13
9781840647990
eBay Product ID (ePID)
95889340

Product Key Features

Author
Jon Sundbo
Publication Name
The Strategic Management of Innovation: a Sociological and Economic Theory
Format
Hardcover
Language
English
Subject
Technology, Business
Publication Year
2001
Type
Textbook
Number of Pages
232 Pages

Dimensions

Item Height
234mm
Item Width
156mm

Additional Product Features

Title_Author
Jon Sundbo
Series Title
New Horizons in the Economics of Innovation Series
Country/Region of Manufacture
United Kingdom

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The Strategic Management of Innovation: A Sociological and Economic Theory by Jon Sundbo (Hardcover, 2001)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

Time Management by Peter Quarry (Paperback, 1986)

Complete Illustrated Encyclopedia of Dinosaurs & Prehistoric Creatures by Dixon Dougal (Paperback, 2014)

Save on Adult Learning & University

Ford Falcon EF EL / Fairlane NF NL 1994 - 1998 Workshop Manual

Netter Atlas of Human Anatomy: Classic Regional Approach

Michael Price Nick Vandome Windows 11 for Seniors in easy steps (Paperback)

BORN IN 1971?... 1951?BIRTHDAY...Australian Social History....Chrisi, Birthdays

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