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Trends and Challenges in Digital Business Innovation by Vincenzo Morabito (Paperback, 2016)

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Product Information

This book describes the trends in digital innovation that are of most importance for businesses and explores the key challenges. The book is in three parts, the first of which focuses on developments in digital systems. Here, the ever-growing relevance of big data, cloud computing, and mobile services for business is discussed, and detailed consideration is given to the importance of social listening for understanding user behavior and needs and the implications of IT consumerization. In the second part, trends in digital management are examined, with chapters devoted to work practice, digital business identity as well as branding and governance. The final part of the book presents and reviews case studies of digital innovation at the global level that provide a benchmark of best practices, with inclusion of instructive fact sheets. While the book offers academic coverage of the digital transformation of business organizations and the associated challenges, it also describes concrete, real-world issues in clear, easy-to-understand language and will serve as a toolbox for managers that can be readily consulted. The text is supported by informative illustrations and tables, and practitioners will also benefit from the reported case studies and highlighted insights and recommendations.

Product Identifiers

Publisher
Springer International Publishing Ag
ISBN-13
9783319381121
eBay Product ID (ePID)
227774964

Product Key Features

Author
Vincenzo MORABITO
Publication Name
Trends and Challenges in Digital Business Innovation
Format
Paperback
Language
English
Subject
Technology, Computer Science, Management, Business
Publication Year
2016
Type
Textbook
Number of Pages
215 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
3693g

Additional Product Features

Title_Author
Vincenzo MORABITO
Country/Region of Manufacture
Switzerland

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Trends and Challenges in Digital Business Innovation by Vincenzo Morabito (Paperback, 2016)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

Permaculture: A Designer's Manual by Bill Mollison (Hardcover, 1988)

Australian Native Bee Book: Keeping Stingless Bee Hives for Pets, Pollination and Sugarbag Honey by Tim Heard (Paperback, 2015)

The Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by Adam Grubb, Annie Raser-Rowland (2012, Paperback)

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Botanical Field Guide by Stefan Mager (Fold-out book or chart, 2021)

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The Hundred Years' War on Palestine: A History of Settler Colonial Conquest and Resistance by Rashid I. Khalidi (Paperback, 2020)

Save on Adult Learning & University

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