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Understanding the Mass Media by N. Tucker (Paperback, 2009)

About this product

About this product

Product Information

The average British fourteen-year-old watches a great deal of TV. He helps to spend a quarter of a million pounds on pop records every Saturday. Like the rest of us he is beset by advertisements. As an adult he is virtually certain to read mass-circulation daily and Sunday newspapers. This is his mental world. The modern teacher wants to bring this world to the classroom but if he merely tries the Old Testament prophet stance and says its all corrupt, he will be written off a hopelessly out of touch. But if he can take a neutral position, he can get his pupils first to discuss, then to understand and finally to discriminate. Mr Tucker's book will help this process. The plan of his book if simple: he takes the mass media one by one, gives first some understanding of their organisation, characteristics, aims and methods and then gives practical suggestions for class-work on them.

Product Identifiers

Publisher
Cambridge University Press
ISBN-13
9780521111966
eBay Product ID (ePID)
95290347

Product Key Features

Book Title
Understanding the Mass Media
Author
N. Tucker
Format
Paperback
Language
English
Topic
Popular Philosophy
Publication Year
2009
Number of Pages
212 Pages

Dimensions

Item Height
216mm
Item Width
140mm
Item Weight
280g

Additional Product Features

Title_Author
N. Tucker
Country/Region of Manufacture
United Kingdom

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