Unmentionables: From Family Jewels to Friendly Fire - What We Say Instead of What We Mean by Ralph Keyes (Paperback, 2011)

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We say a lot about ourselves by what we don't say. It looks at how euphemisms are born, and how they die (or 'experience a negative outcome') and it explores why it is that we create euphemisms, and the different purposes - from the benign to the sinister - that they serve.
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