CURRENTLY SOLD OUT

Usage of Smartphone Applications in Tourism by Dilara Torun (Paperback, 2011)

About this product

Product Information

Master's Thesis from the year 2011 in the subject Tourism, grade: 9,7 (of 10) - distinction, Bournemouth University (School of Tourism), course: European Tourism Management, language: English, abstract: In recent years, smartphone applications have appeared as a new tool helping travellers create experiences. Taking into consideration the potential impact of the smartphones and mobile applications, it is important to analyse the usage of smartphone applications in tourism. This dissertation analyses the already existing mobile applications on the tourism market, clarifies which type of consumers uses these applications during their travel process and predicts some future trends for these new mobile services. There are several different user groups who use smartphones in a variety of different ways, from business users to media junkies. The literature review shows that the main customers are young men, who use these applications especially to plan their travel during the information phase. But smartphone applications can not only support tourists' information processing activities such as connection and navigation in the tourism consumption stage, but also the activities in the pre-consumption and post-consumption stages. A survey in Madrid (Spain) and Nuremberg (Germany) was conducted for this dissertation showing the main differences and similarities in using smartphone applications for tourism activities. The usage of smartphones in Germany is still more frequent than in Spain and the main used device is the iPhone from Apple. Furthermore, German as well as Spanish travellers focus their usage mainly on the information stage than on the booking process, as the majority of mobile applications are purely informative such as maps or tourist travel guides. The usage is also still challenged by expensive roaming charges and poor Internet connectivity. For a successful usage tourism companies should therefore focus on aspects like secure and efficient mobile

Product Identifiers

Publisher
GRIN Verlag
ISBN-13
9783656022497
eBay Product ID (ePID)
190427908

Product Key Features

Author
Dilara Torun
Publication Name
Usage of Smartphone Applications in Tourism
Format
Paperback
Language
English
Subject
Transportation, Business
Publication Year
2011
Type
Textbook
Number of Pages
76 Pages

Dimensions

Item Height
210mm
Item Width
148mm
Item Weight
109g

Additional Product Features

Title_Author
Dilara Torun

Best Selling in Adult Learning & University

See all

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Best Selling in Adult Learning & University

Australian Guidebook for Structural Engineers by Lonnie Pack (Paperback, 2019)
No ratings or reviews yet.
AU $102.95 New
---- Used
Eduqas GCSE (9-1) Religious Studies Route B: Catholic Christianity and Judaism by Deirdre Cleary, Andrew Barron, Joy White, Patrick Harrison (Paperback, 2017)
No ratings or reviews yet.
AU $100.97 New
---- Used
Time Management by Peter Quarry (Paperback, 1986)
No ratings or reviews yet.
AU $16.99 New
---- Used
The Ethnic Cleansing of Palestine by Ilan Pappe (Paperback, 2007)
5.0 out of 5 stars based on 1 product rating
AU $29.99 New
---- Used

Save on Adult Learning & University

Current slide {CURRENT_SLIDE} of {TOTAL_SLIDES}- Save on Adult Learning & University

The Australian Native Bee Hive Book: Keeping Stingless Sugarbag OATH Tim Heard
AU $31.98
Trending at AU $35.57
Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by A
AU $19.95
Trending at AU $20.66
Netter Atlas of Human Anatomy: Classic Regional Approach
AU $113.94
Trending at AU $122.14
The Indoctrinated Brain: How to Successfully Fend Off the Global Attack on Your
AU $49.95
Trending at AU $57.84
Tuning the A-Series Engine: the Definitive Manual on tuning for Performance or E
AU $95.34
Trending at AU $104.01
Classical Mechanics: The Theoretical Minimum by George Hrabovsky
AU $27.46
Trending at AU $31.59

Shop by category

Usage of Smartphone Applications in Tourism by Dilara Torun (Paperback, 2011)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

Best Selling in Adult Learning & University

Australian Guidebook for Structural Engineers by Lonnie Pack (Paperback, 2019)

Eduqas GCSE (9-1) Religious Studies Route B: Catholic Christianity and Judaism by Deirdre Cleary, Andrew Barron, Joy White, Patrick Harrison (Paperback, 2017)

Time Management by Peter Quarry (Paperback, 1986)

The Ethnic Cleansing of Palestine by Ilan Pappe (Paperback, 2007)

Save on Adult Learning & University

The Australian Native Bee Hive Book: Keeping Stingless Sugarbag OATH Tim Heard

Weed Forager's Handbook: A Guide to Edible and Medicinal Weeds in Australia by A

Netter Atlas of Human Anatomy: Classic Regional Approach

The Indoctrinated Brain: How to Successfully Fend Off the Global Attack on Your

Tuning the A-Series Engine: the Definitive Manual on tuning for Performance or E

Classical Mechanics: The Theoretical Minimum by George Hrabovsky

You may also like

Tourism Paperback School Textbooks & Study Guides

Tourism School Textbooks & Study Guides

Paperback Textbooks 2011-Now

Tourism School Textbooks & Study Guides in English

Business, Economics Paperback Textbooks 2011-Now

Paperback Calendars (Current)