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Reviews (6)
13 February 2007
Very boring book but that is typical of colleges
Very boring for a textbook. I have to read it so I am but it is hard to stay awake. Like many textbooks the only thing that you learn and remember are the little side stories about real companies in the highlighted areas.

24 April 2020
It's working A+++
It works and has for a very long time so far.
10 July 2006
Personel Selling
0 of 1 found this helpful The book was fine for a textbook. It will give you the needed basics for selling but role playing and practice of the techniques is more important.