About
At HAPUKA CUSTOM, an Australian-owned and operated company, our mission is to elevate your fishing experience with high-quality jigs crafted for precision and performance. We specialize in innovative designs tailored to appeal to your favorite species, ensuring every lure delivers unmatched effectiveness and durability. Driven by a passion for the sport and a commitment to excellence, we aim to enhance your time on the water and help you achieve unforgettable catches!