Welcome! Here's everything you need to know to sell on eBay

Whether you’re an experienced eBay seller or beginning your eBay journey, find everything about selling on Australia's marketplace of choice.

Register for our FREE Seller Scale-up event on the Gold Coast on 16 April

Dreaming big on eBay? We can help you get there. Join us for the eBay Seller Scale-Up and hear directly from eBay experts on how to give your eBay business a boost. It’s a free, ebay-run workshop before the Retail Fest kicks off. 

It won’t just be endless Powerpoint slides, it’ll be a series of actionable tips and strategies to help you grow.

Want to stay on and meet the eBay team? Get discounted tickets to Retail Fest 2024 on the Gold Coast

Want to spend more time with us? Visit us at Retail Fest from April 16-19. It's a great opportunity to chat with our entire team, get your eBay questions answered, and receive tailored advice for your eBay business. 

Plus, you'll also get to hear from top industry leaders and e-commerce experts during the conference. As an eBay seller, you can snag a $500 discount! Just visit the Retail Fest website and use the code 'ebay500' to save.

Still deciding whether eBay is right for you? Come and kickstart your eBay business with our team on the Gold Coast.

Have you been thinking about launching your business on eBay but you just don’t know where to start? 

We're here to help. Start your eBay journey at our eBay Seller Kickstart, where you can chat with our specialist team about your business needs and opportunities on eBay.  

Grab a coffee and croissant (or two) and chat with our team to find out how to successfully set up your account, find the perfect subscription for your business and master the essentials to set your business up for success.

I'm a new seller

Set up your account and start selling successfully on eBay. 

I'm an established seller

Optimise your listings and boost your sales. 

I'm an occasional seller

Sell items and earn extra cash. 

In the dynamic world of online reselling, Moana has redefined success as a self-confessed "lazy reseller." Her pre-loved fashion business revolves around efficiency and connection. In this article, we'll explore Moana's journey, and uncover the nuggets of wisdom she has to share on her journey to reselling success!

As an eBay seller, you get access to:

Exclusive seller community content to help you manage and scale your business.

A suite of free selling tools to grow your online business and promote your inventory.

A powerful selling platform that partners with you to help your business thrive.

Want to run your online business your way? It’s simple with eBay.

Whether your passion is building a business empire or working to live, not living to work, you can do your Thing by selling on eBay.

eBay is where Australians shop

A truck or car part sold every

4 seconds

A pair of sneakers sold every

82 seconds

A handbag sold every

60 seconds

Videos for your watch list

View our latest videos on selling tips, seller stories and more.

From 10 listings to 300K+ sold items on eBay

Meet David and Tuong from Wireless 1 on eBay, who started with a few listings on eBay and have grown it into a huge online business, specialising in electronics.

From one robotic vacuum to a warehouse full of products

Meet Tim, the sales director for Group two warehouse on eBay. Hear how they scaled their business from one robotic vacuum to a warehouse brimming with products.

Paying off her grandson's schooling by selling on eBay

Meet Moana, the founder of 'Hemi and Me' on eBay. Hear the inspiring story of how she had to find a source of income after losing her job, to pay for her grandson Hemi's schooling.

Latest selling news

Your Aussie Seller News - February 2024 update is here

This edition of Aussie Seller News highlights new features and enhancements to help you reach more buyers, sell more efficiently, and protect your businesses. 

Have your say! Help us improve our postage experience

We are conducting a survey to learn about the impact and perceptions of free shipping for both buyers and sellers on eBay.

A more secure way to access your account is here

Set up 2-step verification with an authenticator app to add an extra layer of security to your account.

Save time and money with MyPost Business

Send smarter with MyPost Business - where the more you send, the more money you save.

What our sellers say

Mark Chapman, Clean & Pure

"When we started our store on eBay, we never thought that we’d be able to grow our customer base both here and overseas. eBay has been a huge help to our business giving us the tools and confidence to take our sales to the world."

Seller Spotlight

Explore stories from sellers below, and see their advice for building a successful business on eBay.

Meet Alex, owner of Rolan on eBay

Meet Paul, owner of Hooked Online on eBay

Meet Janelle & Wayne, owners of Somethings Country on eBay